Gamification

Gamification training courses at Capgemini Academy

Do you want to introduce gamification into your organization? Or do you want to improve your use of gamification? Then our range of training courses will certainly appeal to you.

Why is gamification so important?

Gamification is the use of game mechanics – or elements of play – in a non-game context. This can be done in digital solutions, websites and applications, or in physical workshops.

The goal is to motivate people, to educate them, involve them and/or encourage the desired behavior. By deploying gamification, you make things more challenging, more fun and engaging. How and when do you use rewards? What is the power of discovering things oneself?

What is the role of the gamification expert in an organization?

A gamification expert plays an essential role in integrating elements of play within various business processes in order to increase involvement and motivation. Gamification experts design and implement strategies that use game mechanics to encourage desired behavior and to provide insight into performance.

This includes the creation of reward systems, challenges and interactive learning environments that encourage employees and customers to participate actively and achieve their goals.

Why take a gamification training course?

In a gamification training course, you will learn how to apply gamification within a customer journey and/or internally in your organization. You will discover how gamification helps engage customers and increase conversion. The training course comprises a mix of good, funny and some not-so-successful practical examples. Because you learn and improve from mistakes.

Capgemini training courses focused on gamification

Our gamification training courses are for anyone who wants to do something with gamification – both from a business context and from an internal perspective. Consider, for example:

● HR Consultants / staff

● HR Managers

● Communications Managers

● Communications staff

● Designers

Our gamification trainers

Our trainers are specialists in gamification. They are educated and have considerable knowledge about the use of game elements. They are pleased to share their knowledge, experience and enthusiasm with you. They encourage you to get the best from yourself. May we introduce:

Gamification certification

Upon completion, many of our training courses lead to official certification and/or the award of a digital badge from Capgemini Academy – so that participants can show the experience they have gained at any time.

Gamification in depth

Gamification is increasingly ubiquitous. A few good examples? In the education sector, language learning apps use points, badges and levels to make learning more fun and effective. This encourages users to achieve their goals and to learn new skills.

Sales teams in various sectors use platforms on which sales people earn points and badges. This encourages communication among team members and increases productivity, resulting in a more competitive and motivated team.

In the healthcare sector, health apps motivate users with daily goals and rewards for recording their diet and physical activity. This helps encourage healthy habits and support users in achieving their health goals.

For customer involvement, loyalty programs use points and rewards to encourage customer loyalty and repeat purchases. This generates a stronger connection between the physical world and digital solutions.

Customized training courses for organizations

Would you like to have multiple employees take a gamification training course? Opt for a customized training course at Capgemini Academy. This training course will be geared to the number of participants and to your team’s learning objectives. The location, duration and date of the training are determined in consultation.

Please contact us about the possibilities.